*,*::before,*::after{box-sizing:border-box}
:root{
  --bg:#ffffff;--bg-alt:#f4f3f1;--ink:#163039;--text:#49525a;--muted:#6f787e;
  --accent:#c0432f;--accent-2:#a5371f;--accent-bright:#e6573c;
  --border:#e7e3dd;--color-background-secondary:transparent;--border-radius-lg:18px;
  --maxw:1140px;--font:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;
}
html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--text);font-family:var(--font);line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img,svg,video{max-width:100%}
.container{width:100%;max-width:var(--maxw);margin:0 auto;padding:0 24px}

/* header */
.hdr{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.92);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);border-bottom:1px solid var(--border)}
.hdr-in{display:flex;align-items:center;justify-content:space-between;height:68px}
.brand{display:inline-flex;align-items:center;gap:9px;font-weight:800;font-size:clamp(15px,1.9vw,19px);letter-spacing:-.01em;color:var(--ink);line-height:1.05}
.brand-logo{height:36px;width:auto;display:block}
.nav{display:flex;align-items:center;gap:26px}
.nav a{font-size:14.5px;color:var(--ink);opacity:.78;transition:opacity .2s}
.nav a:hover{opacity:1}
.nav a.btn-primary{color:#fff;opacity:1}
.nav-burger{display:none}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:8px;border-radius:999px;padding:13px 26px;font-weight:600;font-size:15px;cursor:pointer;border:1px solid transparent;transition:transform .12s,background .2s,border-color .2s,color .2s;white-space:nowrap}
.btn:hover{transform:translateY(-1px)}
.btn-primary{background:var(--accent);color:#fff}
.btn-primary:hover{background:var(--accent-2)}
.btn-ghost{background:transparent;border-color:var(--border);color:var(--ink)}
.btn-ghost:hover{border-color:var(--accent);color:var(--accent)}
.btn-light{background:transparent;border-color:rgba(255,255,255,.55);color:#fff}
.btn-light:hover{background:rgba(255,255,255,.12);border-color:#fff}
.btn-sm{padding:9px 18px;font-size:14px}

/* type + sections */
section{padding:84px 0}
.eyebrow{display:inline-block;font-size:12.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--accent);font-weight:700;margin-bottom:16px}
h1{font-size:clamp(34px,5vw,56px);line-height:1.06;letter-spacing:-.02em;margin:0 0 18px;font-weight:800;color:var(--ink)}
h2{font-size:clamp(27px,3.4vw,40px);line-height:1.12;letter-spacing:-.02em;margin:0 0 16px;font-weight:800;color:var(--ink)}
h3{font-size:21px;margin:0 0 10px;font-weight:800;color:var(--ink)}
p{margin:0 0 16px}
.lead{font-size:clamp(17px,2vw,20px);color:var(--text);max-width:64ch}
.muted{color:var(--text)}
.center{text-align:center}
.shead{max-width:64ch;margin:0 0 48px}
.shead.center{margin-left:auto;margin-right:auto}
.lead.center{margin-left:auto;margin-right:auto}

/* video hero */
.hero-video{position:relative;display:flex;align-items:center;min-height:600px;overflow:hidden;border-bottom:1px solid var(--border)}
.hero-video .bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;z-index:0}
.hero-video .ovl{position:absolute;inset:0;background:rgba(0,0,0,.8);z-index:1}
.hero-video .inner{position:relative;z-index:2;width:100%;max-width:var(--maxw);margin:0 auto;padding:96px 24px;text-align:center;color:#fff}
.hero-video h1{color:#fff;max-width:18ch;margin-left:auto;margin-right:auto}
.hero-video h1 .hl{color:var(--accent-bright)}
.hero-video .lead{color:rgba(255,255,255,.88);margin:0 auto;max-width:74ch}
.hero-video .cta-row{display:flex;gap:14px;justify-content:center;flex-wrap:wrap;margin-top:30px}

/* standard hero (inner pages) */
.hero{padding:76px 0 84px}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center}
.cta-row{display:flex;gap:14px;flex-wrap:wrap;margin-top:28px}
.proof{margin-top:26px;font-size:13.5px;color:var(--muted);display:flex;gap:22px;flex-wrap:wrap}
.proof b{color:var(--ink);font-size:15px}

/* bands */
.band{background:var(--bg-alt);border-top:1px solid var(--border);border-bottom:1px solid var(--border)}
.section-dark{background:var(--ink);color:rgba(255,255,255,.82)}
.section-dark h2{color:#fff}
.section-dark .eyebrow{color:var(--accent-bright)}
.section-dark .lead{color:rgba(255,255,255,.82)}
.split{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center}

/* service rows (home) */
.svc-row{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center;padding:30px 0}
.svc-row.reverse .svc-text{order:2}
.svc-row.reverse .svc-viz{order:1}
.svc-text h3{font-size:26px;margin-bottom:14px}
.svc-text p{color:var(--text);margin-bottom:22px}

/* cards */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.cards-2{grid-template-columns:repeat(2,1fr)}
.cards-4{grid-template-columns:repeat(4,1fr)}
.card{background:#fff;border:1px solid var(--border);border-radius:16px;padding:26px;transition:border-color .25s,box-shadow .25s,transform .12s}
.card:hover{border-color:var(--accent);box-shadow:0 12px 30px rgba(22,48,57,.08);transform:translateY(-2px)}
.card .ico{width:44px;height:44px;border-radius:12px;background:#fbeae6;border:1px solid #f0c8bf;display:flex;align-items:center;justify-content:center;color:var(--accent);font-size:20px;margin-bottom:16px}
.card p{color:var(--text);font-size:15px;margin-bottom:14px}
.card a.more{color:var(--accent);font-weight:700;font-size:14.5px}

/* feature list */
.flist{list-style:none;margin:14px 0 0;padding:0;display:flex;flex-direction:column;gap:13px}
.flist li{position:relative;padding-left:22px;color:var(--text);line-height:1.55}
.flist li::before{content:"";position:absolute;left:0;top:10px;width:9px;height:9px;border-radius:50%;background:var(--accent)}
.flist b{color:var(--ink)}

/* cta */
.cta{background:var(--ink);text-align:center}
.cta h2{color:#fff}
.cta .lead{color:rgba(255,255,255,.82)}
.cta .inner{max-width:720px;margin:0 auto}

/* conversion boxes — equal height, embeds tall enough that nothing leaks */
.conv{display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:stretch}
.conv .box{background:#fff;border:1px solid var(--border);border-radius:16px;padding:24px;box-shadow:0 8px 24px rgba(22,48,57,.05);display:flex;flex-direction:column}
.conv .box>p{color:var(--muted);font-size:14.5px;margin-bottom:18px}
.conv .embed{flex:1;min-height:840px}
.conv .embed iframe{width:100%;height:100%;min-height:840px;border:none;border-radius:8px;display:block}
.conv .calendly-inline-widget{flex:1;height:auto !important;min-height:840px !important}

/* footer */
.ftr{background:var(--ink);color:rgba(255,255,255,.7);padding:64px 0 30px}
.ftr .brand{color:#fff}
.ftr-grid{display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:30px}
.ftr-brand p{color:rgba(255,255,255,.6);font-size:14px;margin-top:12px;max-width:32ch}
.ftr-col h4{font-size:13px;text-transform:uppercase;letter-spacing:.1em;color:rgba(255,255,255,.5);margin:0 0 14px}
.ftr-col a{display:block;color:rgba(255,255,255,.7);font-size:14.5px;margin-bottom:10px}
.ftr-col a:hover{color:#fff}
.ftr-base{border-top:1px solid rgba(255,255,255,.14);margin-top:40px;padding-top:24px;color:rgba(255,255,255,.55);font-size:13px}

/* responsive */
@media (max-width:1024px){
  .hero-grid,.split,.conv,.svc-row{grid-template-columns:1fr;gap:30px}
  .svc-row.reverse .svc-text,.svc-row.reverse .svc-viz{order:0}
  .cards,.cards-4{grid-template-columns:1fr 1fr}
  .ftr-grid{grid-template-columns:1fr 1fr}
  .nav{position:fixed;inset:68px 0 auto 0;flex-direction:column;align-items:stretch;gap:0;background:#fff;border-bottom:1px solid var(--border);padding:8px 0;transform:translateY(-130%);transition:transform .25s;max-height:calc(100vh - 68px);overflow:auto;box-shadow:0 12px 24px rgba(22,48,57,.08)}
  .nav a{padding:14px 24px;font-size:16px;opacity:1}
  .nav a.btn-primary{margin:10px 24px;justify-content:center}
  .nav-toggle:checked ~ .nav{transform:translateY(0)}
  .nav-burger{display:flex;flex-direction:column;gap:5px;cursor:pointer;padding:8px}
  .nav-burger span{width:24px;height:2px;background:var(--ink);border-radius:2px}
}
@media (max-width:560px){
  .cards,.cards-2,.cards-4{grid-template-columns:1fr}
  .ftr-grid{grid-template-columns:1fr 1fr}
  section{padding:60px 0}
  .hero-video{min-height:520px}
  .brand{font-size:14.5px}
  .brand-logo{height:30px}
}